6 sec or life: The performance conundrum

Thoughts

I have a bone to pick with paid performance. Particularly the part that puts completion rates and CPM well above quality when it comes... 

2nd July, 2024

Vinnies CEO Sleepout: A visit to Ozanam House

Thoughts

As a mother of two young girls, I sleep well at night knowing my kids are tucked up safe in a warm bed. But... 

7th June, 2024

Sircel: joining forces to tackle global e-waste crisis

News

We’ve been appointed by Australian green technology company Sircel to develop an integrated go-to-market strategy to underpin its growth, including a refreshed brand positioning... 

28th May, 2024

Revealing our ‘strategically assembled’ strategy team

News

Building on our Ideas People Choose positioning, we’ve revealed a redefined, fit-for-purpose strategy team that seamlessly bridges the gap between earned and creative. Strategy... 

30th April, 2024

Smile Team: We’re smile nerds

News

Specialist orthodontic group Smile Team and creative agency Keep Left are spreading smiles with a campaign that makes it hard to suppress your smile.... 

23rd April, 2024

CommsCon win: The most ‘Keep Left’ award we could ask for

News

In the most ‘us’ fashion possible, Keep Left took home gold in the ‘Best Non-Traditional Business Opportunity’ category at last month’s Mumbrella CommsCon awards... 

15th April, 2024