Launching the newest evolution of The Impact Score
PR reporting just got smarter. Like, way smarter… Say hello to Automated Coverage, the newest evolution of The Impact Score. Today we announced the...
15th May, 2025
Will the 2025 Election Be Decided on TikTok?
If a politician lip-syncs into the void and no one watches… did they even campaign? TikTok is where young voters are engaging, and campaigns...
24th April, 2025
Why was everyone obsessed with The White Lotus season 3?
White Lotus spoilers ahead (obviously). You’ve been warned! While the Netflix ‘binge model’ might be dominant in the streaming era – look no further...
24th April, 2025
How brands can harness the power of the cultural frame
A cultural frame is a powerful tool for understanding consumer behaviour. Recognising the subtle yet profound ways perspectives are shaped can help brands cut...
18th September, 2024
Creating community: how retail brands can capitalise on the ‘third place’
Could a place for people to spend time away from work, school or home be the missing piece of the retail puzzle? Zach Edwards...
29th August, 2024
Tiffany Simon strengthens our leadership lineup as PR Client Partner
Following a series of internal promotions and an expanded scope of work for key clients, we’re strengthening our leadership team with the appointment of...
29th August, 2024
