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# Keep Left

## Sitemaps

- [XML Sitemap](https://keepleft.com.au/sitemap.xml): Contains all public & indexable URLs for this website.

## Posts

- [Left & Centre with Lucien Bienvenu](https://keepleft.com.au/left-centre-with-lucien-bienvenu/) - Get to know Lucien Bienvenu, Strategist at Keep Left, in our latest Left & Centre team profile.
- [From slop to signal: How boy kibble turns routine into identity](https://keepleft.com.au/from-slop-to-signal-how-boy-kibble-turns-routine-into-identity/) - What boy kibble reveals about identity, belonging and how brands can turn everyday routines into cultural signals.
- [Awards are nice. Behaviour change is better.](https://keepleft.com.au/awards-are-nice-behaviour-change-is-better/) - Awards matter, but behaviour change matters more. Keep Left explore how insight-led campaigns drive real impact through culture, context and human understanding.
- [Australia’s Bold Bet on
a Healthier Digital Generation](https://keepleft.com.au/australias-bold-bet-on-a-healthier-digital-generation/) - Australia’s social media ban marks a cultural reset, reshaping the future of online content, teen behaviour and social media marketing.
- [Shaping Culture, Stacking Shortlists](https://keepleft.com.au/shaping-culture-stacking-shortlists/) - Our culture-shaping campaigns stack the shortlist at the B&T Awards 2025 and Golden Target Awards with standout podcast production and influencer activations.
- [Big news: Keep Left joins the Hardie Grant Media network](https://keepleft.com.au/big-news-keep-left-joins-the-hardie-grant-media-network/) - Keep Left joins the Hardie Grant Media network, unlocking new creative power, specialist skills and growth, while staying true to its roots.
- [AI Podcast Production Is Already Here: A Real-World Workflow Update](https://keepleft.com.au/ai-podcast-production-is-already-here-a-real-world-workflow-update/) - AI is transforming podcast production and content creation - streamlining workflows, boosting collaboration and lifting creative output end to end.
- [Launching the newest evolution of The Impact Score](https://keepleft.com.au/launching-the-newest-evolution-of-the-impact-score/) - Revolutionise PR reporting with the new Impact Score, AI-powered automated coverage that tracks media impact faster, smarter, and effectively.
- [Why was everyone obsessed with The White Lotus season 3?](https://keepleft.com.au/why-was-everyone-obsessed-with-the-white-lotus-season-3/) - Discover why The White Lotus season 3 captivated viewers with emotional intensity and twists. Learn how brands can leverage this strategy for cultural impact.
- [Will the 2025 Election Be Decided on TikTok?](https://keepleft.com.au/will-the-2025-election-be-decided-on-tiktok/) - Unpacking how TikTok is shaping the 2025 election, influencing young voters, transforming political content strategy and redefining how politicians campaign.
- [Can we stop talking about Gen Z already?](https://keepleft.com.au/can-we-stop-talking-about-gen-z-already/) - Everything's all about Gen Z and generational labels in consumer research. But what about our experiences? Discover our thoughts on generational labels today.
- [This isn’t fun anymore: How my career almost ruined my favourite hobby](https://keepleft.com.au/how-my-career-almost-ruined-my-favourite-hobby/) - I’d really found my groove – I’d made my passion into a career... When your career changes your relationship with your favourite hobby, what do you do?
- [Promotions to power ‘Ideas People Choose’](https://keepleft.com.au/promotions-to-power-ideas-people-choose/) - Here at Keep Left, we've been busy promoting some of our staff to assemble an A-team to promote our new brand direction: 'Ideas People Choose'.
- [Keep Left launches ‘Ideas People Choose’ ](https://keepleft.com.au/keep-left-launches-new-brand-positioning-ideas-people-choose/) - Independent PR and creative agency Keep Left has launched a new brand positioning, aimed at putting the audience first, and earning their attention.
- [Watch Different with CTV+](https://keepleft.com.au/channel-31-and-44-launch-watch-different-campaign/) - Channel 31 and Channel 44 partnered to launch CTV+, the world’s first community TV streaming service. And we helped spread the word about the hot new service.
- [Culture, travel and music: What Lefties have been up to](https://keepleft.com.au/culture-travel-and-music-what-our-lefties-have-been-up-to/) - Outside of work, our team love immersing themselves in cultural events, music, travel and everything in between. See what we’ve been up to.
- [My First Year in PR](https://keepleft.com.au/my-first-year-in-pr/) - It’s the other side of the fast-paced media world – but what is working in PR really like? We asked three of our favourite first years to give us the scoop.
- [The Truth Fairy Pays a Visit](https://keepleft.com.au/orthodontics-australia-urges-a-visit-to-the-truth-fairy-via-keep-left/) - Orthodontics Australia and Keep Left just launched their Truth Fairy campaign, to educate the public about the importance of early orthodontic intervention.
- [News Corp journo joins Keep Left](https://keepleft.com.au/consectetur-fugiat-nobis-mollitia-nulla-ducimus-quisquam/) - Keep Left has strengthened its editorial division with former Herald Sun journalist, Alanah Frost. Learn more about her new Content Writer now.
- [Saxo Market: ‘Runaway train’ media tour](https://keepleft.com.au/saxo-market-media-tour/) - The Chief Investment Officer from Saxo Markets paid Sydney a little visit. We put together a runaway train media tour to talk about all things inflation.
- [Trending modern slavery out of fashion](https://keepleft.com.au/trending-modern-slavery-out-of-fashion/) - The Baptist World Aid Ethical Fashion Report is out now, and Tim Lele, General Manager – PR, is sharing his insights from our work with Baptist World Aid.
- [How I got here: Caroline Catterall](https://keepleft.com.au/how-i-got-here-caroline-catterall/) - To kickstart our 'How I got here' series, we interviewed our CEO, Caroline Catterall. Discover how Keep Left came to be and what she'd tell her younger self.
- [Crossing to the Dark Side: From journalism to agency life](https://keepleft.com.au/crossing-to-the-dark-side/) - They reported on everything from crime scenes to real estate. Keep Left’s newest recruits share why they made the jump from journalism and what they’ve learnt.
- [WATCH: The key to finding a great insight](https://keepleft.com.au/the-key-to-finding-a-great-insight/) - What is a strategic insight? How do you find them? And how is it different from data? Senior Strategist, Laura Agricola, answers all your burning questions.
- [Good Chats: helping us think outside the box](https://keepleft.com.au/good-chats-helping-us-think-outside-the-box/) - Different perspectives are important. That's why we're having a Good Chat to help us think a little differently.
- [How I Got Here: Harris Galloway](https://keepleft.com.au/how-i-got-here-harris-galloway/) - We want our Lefties to explore the decisions they made to get to Keep Left. And today, we're discovering how Harris Galloway went from psych grad to strategist.
- [SharingStories Foundation #MomentOfTruth](https://keepleft.com.au/sharingstories-foundation-moment-of-truth/) - Keep Left launched a campaign for SharingStories Foundation to encourage all Aussies to deepen their knowledge of First Nations history. Check it out now.
- [WATCH: What is user experience design?](https://keepleft.com.au/what-is-user-experience-design/) - There's lots of buzz words and jargon around user experience design. So, let's go back to basics with Digital Planner, Zach Edwards.
- [Our Lefties are heading right (to SXSW)](https://keepleft.com.au/our-lefties-are-heading-right-to-sxsw/) - How do you get an agency to get creative when it's not in their job title? You offer them a trip to SXSW! Check out how we made this happen for our Lefties.
- [Why ad people shouldn’t go to ad talks](https://keepleft.com.au/why-ad-people-shouldnt-go-to-ad-talks/) - Senior Copywriter, Ruby Gill, reflects on her experiences at SXSW in Austin by examining why ad people shouldn't talk at an ad conference.
- [Search engines vs answer engines: Did AI kill Google?](https://keepleft.com.au/search-engines-vs-answer-engines-did-ai-kill-google/) - With AI the word on everyone's lips at SXSW 2023, our Director of Digital and Content considers the search engine vs answer engine debate. Check it out now.
- [What we’ve learnt in 21 years](https://keepleft.com.au/what-weve-learnt-in-21-years/) - Keep Left just turned 21! To celebrate this milestone, we're sharing some pearls of wisdom that we've racked up over the years. Ready? Let's dive in.
- [Upskill your Financial Wellbeing with ANZ and Louis Hanson](https://keepleft.com.au/louis-hanson-anz-upskill-your-financial-wellbeing-campaign/) - We partnered with ANZ to develop a 12-episode YouTube series that teaches everyday Aussies about the financial wellbeing basics.
- [What I’ve learnt in a month at Keep Left](https://keepleft.com.au/what-ive-learnt-in-a-month-at-keep-left/) - After a month on the job, the new recruits at Keep Left share their thoughts, as well as what they’ve learnt and what they wish they knew before starting.
- [Keep Left appoints Katarina Farrell as MD of Sydney](https://keepleft.com.au/keep-left-appoints-katarina-farrell-as-managing-director-of-sydney/) - We're turning up the dial at Keep Left by appointing a new Managing Director to steer us towards growth in Sydney. We can't wait to see where this partnership will take us!
- [How our new MD gets outside her bubble](https://keepleft.com.au/how-our-new-managing-director-gets-outside-her-bubble/) - We're excited to introduce our new Managing Director – Kata Farrell! Learn all about her work history to her love of actual history and everything in between.
- [Experience designers should be looking to hospitality for inspiration](https://keepleft.com.au/experience-designers-should-be-looking-to-hospitality-for-inspiration/) - It feels good when a barista knows your name and order. So how can an experience designer recreate that feeling? Cultural Strategist, Zach Edwards, explains.
- [Who doesn't love a Good Chat?](https://keepleft.com.au/who-doesnt-love-a-good-chat/) - Every once in a while, the entire Keep Left team will sit down for a Good Chat, where we discuss and debate the hot topics that are taking the world by storm.
- [The identity politics of turning 30](https://keepleft.com.au/the-identity-polotics-of-turning-30/) - Turning 30 is a huge milestone. And we've let our Account Director go rogue with his thoughts about the societal pressures of turning 30.
- [Wearing the cost of inflation](https://keepleft.com.au/wearing-the-cost-of-inflation/) - Gen Zs have been branded as a progressive generation. But with inflation straining wallets everywhere, how are Gen Z going in the ethical fashion department?
- [Schoolies: My schooner for your smoothie](https://keepleft.com.au/schoolies-my-schooner-for-your-smoothie/) - Today's schoolies are swapping their schooners for smoothies in an effort to forge their own identity. Keep Left Cultural Strategist, Zach Edwards, explains.
- [The advent of adventures](https://keepleft.com.au/the-advent-of-adventures/) - Read on to learn how 'silver solo' travellers are redefining what it means to be a backpacker and intrepid traveller. Spoiler alert: it's not about their age.
- [Float like a butterfly, age like a bee](https://keepleft.com.au/float-like-a-butterfly-age-like-a-bee/) - Our strategists fight in favour of psychographic data. We're encouraging you to go beyond buckets and have a 'float like a butterfly, age like a bee' mentality.
- [The rise of the Granfluencer](https://keepleft.com.au/the-rise-of-the-granfluencer/) - While TikTok is the go-to for young people, we're seeing the humble Granfluencer use this platform to build personal brands, share wisdom and so much more.
- [Retire or returnship?](https://keepleft.com.au/retire-or-returnship/) - Keep Left's Strategy Director, Laura Agricola, shares why so many people are doing a returnship and why it's all the rage right now.
- [My burning question: Am I too old for this?](https://keepleft.com.au/my-burning-question-am-i-too-old-for-this/) - Keep Left founder and CEO Caroline Catterall has a small existential reckoning as she ponders her upcoming holiday to the infamous Burning Man and asks herself, "Am I too old for this?".
- [Reminiscence bumps in the road](https://keepleft.com.au/reminiscence-bumps-in-the-road/) - Our Executive Creative Director, Blair Kimber, takes time to reminiscence on life, love and the musicverse. Check out his thoughts now.
- [A Leftie Perspective: In praise of age](https://keepleft.com.au/a-leftie-perspective-in-praise-of-age/) - We asked our Lefties to share their love for the people in their lives who are a totally different age to them.
- [I'm so embarrassed. I'm not a real person yet](https://keepleft.com.au/im-so-embarrassed-im-not-a-real-person-yet/) - Check out our spoiler free Frances Ha review by our Art Director, Ty Ellison, and how the movie teaches us that it's good to grow up when we need to.
- [Crisis comms at Burning Man?](https://keepleft.com.au/crisis-comms-at-burning-man/) - Our fearless CEO popped on her crisis comms hat at Burning Man 2023. Read on to discover what she learnt from the event.
- [Keep Left appointed to manage creative and PR for PassportCard](https://keepleft.com.au/keep-left-creative-and-pr-for-passportcard/) - PassportCard appoints Keep Left as creative and PR agency of choice, just in time for the much-anticipated summer holiday period. Learn more today.
- [For a Boundless World – Guide Dogs NSW](https://keepleft.com.au/keep-left-creates-for-a-boundless-world-for-guide-dogs-nsw/) - We worked with Guide Dogs NSW to create an integrated campaign that can make everyday experiences accessible ones for people with low vision and blindness.
- [Great Southern Bank appoints Keep Left as PR agency of record](https://keepleft.com.au/great-southern-bank-appoints-keep-left-as-pr-agency-of-record/) - Great Southern Bank and Keep Left are working together once again to drive meaningful PR campaigns to help everyday Aussies on their path to homeownership.
- [‘When ‘It’ Happens’ campaign for PassportCard](https://keepleft.com.au/campaign-when-it-happens-passportcard/) - Travel insurance can be a life-saver when 'it' happens on your holiday. We highlighted this in our campaign with PassportCard. Check out our work now.
- [The art of spin: What actually happens in media training and why is it important?](https://keepleft.com.au/the-art-of-spin-what-actually-happens-in-media-training-and-why-is-it-important/) - Media training can give you with the skills to answer any questions thrown your way. Our media experts share the go-to tips they discuss in their media training.
- [Keep Left enters its red era with Campaign Brief Hot & Cold listing](https://keepleft.com.au/keep-left-enters-its-red-era-with-campaign-brief-hot-cold-listing/) - The latest Hot and Cold list from Campaign Brief is out, and we're burning up the charts. Check out why we're smoking and how this is a new era for Keep Left.
- [Midnight Health: delivering healthcare to the masses](https://keepleft.com.au/midnight-health-taps-keep-left-to-deliver-healthcare-to-the-masses/) - We partnered with Midnight Health to help grow their audience and market share. This involved leading their PR with the goal to make healthcare accessible.
- [CommsCon win: The most ‘Keep Left’ award we could ask for](https://keepleft.com.au/commscon-win-the-most-keep-left-award-we-could-ask-for/) - We took out the most 'us' Mumbrella CommsCon award for our work with Guide Dogs on helping them create a Boundless World. Discover the work behind the win now.
- [Smile Team: We're smile nerds](https://keepleft.com.au/smile-team-orthodontics-we-are-smile-nerds/) - Smile Team trusted us with the task of spreading smiles to their audience. Learn how we executed a multi-media campaign to make audiences grin from ear-to-ear.
- [Revealing our ‘strategically assembled’ strategy team](https://keepleft.com.au/revealing-our-strategically-assembled-strategy-team/) - We're proud to introduce our new strategy team that's been strategically assembled to embrace our Keep Left values. Meet the strategy dream team now!
- [Sircel: joining forces to tackle global e-waste crisis](https://keepleft.com.au/sircel-weve-joined-forces-to-tackle-global-e-waste-crisis/) - E-waste is quickly becoming one of the fastest growing waste streams in the world. We're working with Sircel to highlight this issue and how you can address it.
- [Vinnies CEO Sleepout: A visit to Ozanam House](https://keepleft.com.au/vinnies-ceo-sleepout-a-visit-to-ozanam-house/) - A few of our Lefties travelled to the Vinnies Ozanam House to learn more how homelessness is impacting Victorians but also how Vinnies is part of the solution.
- [6 sec or life: The performance conundrum](https://keepleft.com.au/6-sec-or-life-the-performance-conundrum/) - Nowadays, digital performance marketing often conforms to the algorithm. Read on to learn why you should focus on quality content, rather than the algorithm.
- [Helping ANZ educate Aussies about cyber security risks](https://keepleft.com.au/helping-anz-educate-aussies-about-cyber-security-risks/) - Cyber security risks are an everyday problem many Aussies face. That's why we teamed up with ANZ to teach Aussies about how to be cyber safe and smart.
- [Our CEO Caroline Catterall Takes Home B&T Women in Media Award](https://keepleft.com.au/our-ceo-caroline-catterall-takes-home-bt-women-in-media-award/) - We're stoked to announce that our very own CEO, Caroline Catterall, has won a B&T Women in Media Award! Read about her victory today.
- [Tiffany Simon strengthens our leadership lineup as PR Client Partner](https://keepleft.com.au/strengthening-our-leadership-team-by-appointing-tiffany-simon-as-our-pr-client-partner/) - We're thrilled to announce that Tiffany Simon is our new Client Partner! With her extensive experience, we're excited to see what Tiffan brings to the table!
- [Creating community: how retail brands can capitalise on the 'third place'](https://keepleft.com.au/creating-community-how-retail-brands-can-capitalise-on-the-third-place/) - The concept of having a third place has been around since the late-80s. So how can retailers bring this concept to life? Read on to find out!
- [How brands can harness the power of the cultural frame](https://keepleft.com.au/how-brands-can-harness-the-power-of-the-cultural-frame/) - The cultural frame is a must-have tool for any marketer who wants to understand consumer behaviour and make their brand cut through the noise. Check it out now.
- [Sometimes you just need a whisky with your people](https://keepleft.com.au/a-whisky-with-your-people/) - After cancelling his trip home to Scotland as the Covid-19 pandemic took hold in 2020, Ant shares how it felt to finally see his friends and family recently.

## Pages

- [Home](https://keepleft.com.au/) - We’re a creative communications agency with offices in Melbourne and Sydney. We have expertise in PR, content, social media, and brand strategy.
- [Privacy Policy](https://keepleft.com.au/privacy-policy/) - We want to ensure your privacy is protected at all costs when you engage with us. Our privacy policy explains how we collect, process and protect your data.
- [Drop us a line](https://keepleft.com.au/contact-us/) - Get in touch with our mix of generalists and specialists to chat through your brief. We've got the cutting-edge tools and expertise to help you succeed.
- [Agency](https://keepleft.com.au/agency/) - As a leading marketing agency in Australia, we work across public relations, content marketing, social media and graphic design. Learn about our services now.
- [Impact Score](https://keepleft.com.au/impact-score/) - The Impact Score is a reporting tool that captures data from your PR coverage and transforms it into a dashboard. Learn more about this powerful tool today.
- [Work](https://keepleft.com.au/work/) - From creative digital content to engaging PR campaigns, discover our work and explore the experiences and ideas people choose time and again.
- [Terms and Conditions](https://keepleft.com.au/terms-conditions/) - We value being on the same page as our clients. Review our terms and conditions so you know your rights for using our website and services.
- [News](https://keepleft.com.au/news/) - Check out our latest news and thoughts. From new projects, exciting announcements and everything in between, learn what's happening at Keep Left today.

## Project

- [Vinnies Victoria: Gift Good this Christmas](https://keepleft.com.au/project/vinnies-victoria-gift-good-this-christmas/) - Rethinking Christmas gifting with Vinnies’ Gift Good campaign, combining creative strategy, social media, influencer marketing and earned creative to inspire smarter shopping.
- [Molemap: The Problem with Paradise](https://keepleft.com.au/project/molemap-the-problem-with-paradise/) - We helped MoleMap drive behaviour change with a creative strategy that exposes the UV risks behind paradise, prompting Aussies and Kiwis to book a skin check.
- [Guide Dogs: Boundless Beauty Summit](https://keepleft.com.au/project/guide-dogs-boundless-beauty-summit/) - In partnership with Guide Dogs, we launched Australia’s first accessible Beauty Summit. A landmark event for the not-for-profit, including public relations, content design, and event management.
- [Healthy Heads in Trucks & Sheds: Shane Jacobson asks "How Ya Travellin'?"](https://keepleft.com.au/project/healthy-heads-in-trucks-sheds-shane-jacobson-asks-how-ya-travellin/) - Healthy Heads and Keep Left launch a PR campaign and podcast fronted by Shane Jacobson that asks 'How Ya Travellin'?' to support truckies mental health on Australian roads.
- [Orthodontics Australia: Educating parents on the importance of early orthodontic intervention](https://keepleft.com.au/project/orthodontics-australia-checkup-before-they-grow-up/) - Check out our work with Orthodontics Australia on an advertising campaign that teaches parents the importance of early orthodontics for their children.
- [Channel 31/44: Bringing grassroots TV to the mainstream](https://keepleft.com.au/project/channel-31-44-bringing-grassroots-tv-to-the-mainstream/) - Check out our work for Channel 31/44! We created an advertising campaign that invited audiences to watch TV that's different to what they get on streaming.
- [ANZ: Upskilling Australia's financial literacy one joke at a time](https://keepleft.com.au/project/anz-its-okay-i-didnt-know-either/) - We partnered with ANZ to improve the financial literacy in Australia one joke at a time. Discover how we answered the common money questions from young Aussies.
- [Left Field Report: What's my age again?](https://keepleft.com.au/project/left-field-report-whats-my-age-again/) - Cue the drumroll, it's time to introduce the first edition of the Left Field Report! A zine that covers all things influence, trends and marketing strategy.
- [Atlas Carbon: A brand identity at the intersection of agriculture and analytics](https://keepleft.com.au/project/atlas-carbon-a-brand-identity-at-the-intersection-of-agriculture-and-analytics/) - We worked with Atlas Carbon to create a refined, modern brand that fuses agriculture and analytics. Learn more about our work today.
- [UEM Sunrise: An artisan market that united the community](https://keepleft.com.au/project/uem-sunrise-an-artisan-market-that-united-the-community/) - We helped UEM Sunrise foster a deeper connection to the community by creating an artisan market. Discover the strategy and results behind this project today.
- [PassportCard: Turning travel Insurance into a must-have travel accessory](https://keepleft.com.au/project/passportcard-turning-travel-insurance-into-a-must-have-travel-accessory/) - Through our mixed-media advertising campaign, we helped PassportCard turn travel insurance into the hottest new travel accessory. Check out our work.
- [Guide Dogs: Changing the way we see blindness](https://keepleft.com.au/project/guide-dogs-changing-the-way-we-see-blindness/) - We worked with Guide Dogs NSW/ACT to challenge misconceptions about blindness and low vision through a campaign focused on accessibility and behaviour change.
- [Gruen: The Pitch](https://keepleft.com.au/project/gruen-the-pitch/) - We were invited to submit to 'Gruen The Pitch'. The task? Sell compulsory organ donation in an engaging way. Check out our award winning entry today.
- [Left Field Report: The Sheep Edition](https://keepleft.com.au/project/left-field-report-the-sheep-edition/) - Introducing volume two of our very own Left Field Report! This exclusive zine covers all things influence, trends and marketing strategy. Check it out now.
- [Australia Post: Addressing the loneliness epidemic with postcards](https://keepleft.com.au/project/australia-post-connections-postcards/) - Australia Post and Keep Left worked together to develop a national PR campaign to raise awareness about mental health. Check out our work today.
- [Smile Team: ‘Smile Nerds’ shows Aussies the joy of loving their smile](https://keepleft.com.au/project/smile-team-showing-australians-the-joy-of-having-a-smile-you-love/) - We helped Smile Team prove they're the ultimate smile nerds with a brand strategy spotlighting expert orthodontic services and the joy of a confident smile.
- [Guide Dogs: Black Friday shopping with a catch](https://keepleft.com.au/project/guide-dogs-black-friday-shopping-with-a-catch/) - We partnered with Guide Dogs to create content that exposed the challenges of online shopping without product descriptions in a bold Black Friday stunt.
- [ANZ: Teaching Aussies how to spot a scam a mile away](https://keepleft.com.au/project/anz-teaching-aussies-how-to-spot-a-scam-a-mile-away/) - ANZ and Keep Left tackled ANZ scams and cybercrime with a bold, engaging ANZ social media campaign to help Aussies stay alert and scam aware.
- [Australia Post: Going big with Australia’s love of Big Things](https://keepleft.com.au/project/australia-post-big-things/) - Australia Post and Keep Left join forces to celebrate Aussie Big Things through a national PR campaign. Learn how we made this campaign happen.
- [Sircel: Lifting the lid on Australia’s e-waste crisis](https://keepleft.com.au/project/sircel-lifting-the-lid-on-australias-e-waste-crisis/) - Sircel and Keep Left teamed up to develop a report and PR campaign using sharp storytelling and graphic design that lifts the lid on Australia’s e-waste crisis.
- [Fonterra: Launching Anchor Milk in Australia](https://keepleft.com.au/project/fonterra-launching-anchor-milk-in-australia/) - We launched Anchor Milk in Australia by encouraging consumers to take a closer look at its benefits and reigniting people’s love of milk. Discover our work now.
- [Kathmandu: Hidden Retreat](https://keepleft.com.au/project/kathmandu-hidden-retreat/) - With the Kathmandu summer camping gear about to be released, we created a summer scavenger hunt to get adventurers excited. Check out how we made this happen.
- [Ambulance Victoria: Tackling cardiac arrest](https://keepleft.com.au/project/ambulance-vic-tackling-cardiac-arrest/) - Ambulance Victoria needed support to promote their new app, GoodSAM. We stepped in to bring this app to the media's attention through strategic PR.
- [Eden Project: A new tourist attraction](https://keepleft.com.au/project/eden-project-tourist-attraction/) - Through strategic PR, we helped highlight The Eden Project, an ecotourism initiative on the Great Ocean Road. Discover how we made it happen today.
- [Althea: Floating medicinal cannabis on the ASX](https://keepleft.com.au/project/althea-floating-medicinal-cannabis-on-the-asx/) - We helped Althea, a medicinal cannabis producer, develop assets to help make their presence known on the ASX and in the Australian media. Discover our work now.
- [LaunchVic: PR press office](https://keepleft.com.au/project/launchvic-pr-press-office/) - We supported LaunchVic by profiling some of the startups that went through the program. This helped the startups earn a place in the media. Check it out now!
- [GreenCollar: Introducing Reef Credits](https://keepleft.com.au/project/greencollar-introducing-reef-credits/) - To announce Reef Credits to the world, we developed a heartfelt campaign to raise awareness for this initiative. Learn more about our work today.
- [Charter Hall: PR press office](https://keepleft.com.au/project/charter-hall-pr-press-office/) - We supported Charter Hall by driving conversation and commentary on Australia’s commercial property market. This work elevated Charter Hall's market leadership.
- [VECO: Building a brand to start a movement](https://keepleft.com.au/project/veco-building-a-brand-to-start-a-movement/) - We supported VECO in the development of new branding to bring to life the largest emissions reduction project in Australia. Discover our work today.
- [Melbourne & Olympic Parks: Launching a landmark](https://keepleft.com.au/project/melbourne-olympic-parks-launching-a-landmark/) - We helped Melbourne and Olympic Parks launch of CENTREPIECE, the hottest new venue for corporate functions in Melbourne. Check it out today.
- [Orthodontics Australia: Supercharging SEO with clever content](https://keepleft.com.au/project/orthodontics-australia-supercharging-seo-with-clever-content/) - From answering FAQs to writing handy articles, we created a range of helpful and fun content to increase the SEO rankings of the Orthodontics Australia website.
- [Guide Dogs Australia: Raising funds via PAWGUST](https://keepleft.com.au/project/guide-dogs-australia/) - We worked with Guide Dogs Australia to make latest dog walking initiative, PAWGUST, stand out from the crowd. Read on to learn all about this PR campaign.
- [NEFF: Making memories in the kitchen](https://keepleft.com.au/project/neff-made-for-a-life-time-of-moments/) - We developed a creative platform for NEFF to showcase the real value of a kitchen: making memories with your loved ones. Take a look at our work with NEFF now.
- [Monique Ryan: Painting the town teal](https://keepleft.com.au/project/monique-ryan-campaign-branding/) - Monique Ryan needed to make some noise in the federal election. We stepped up and created an election campaign brand that would help her paint the town teal.
- [Charter Hall: Melbourne's first skyscraper](https://keepleft.com.au/project/charter-hall-1-nicholson-st/) - We partnered with Charter Hall to create a documentary about the first ever skyscraper in Melbourne to showcase its importance in the city's history.
- [Fonterra: Dairy at Dawn](https://keepleft.com.au/project/fonterra-dairy-at-dawn/) - We worked directly with Fonterra to create authentic content about how the business shows up for its farmers. Take a look at our work today.
- [Kathmandu: Urban zipline](https://keepleft.com.au/project/kathmandu-urban-zipline/) - Kathmandu came to us with its new brand purpose. So, we made an urban zipline right in the heart of Sydney. Learn more about this activation event today.
- [GreenCollar: Establishing a market leader](https://keepleft.com.au/project/greencollar-brand-identity/) - We helped GreenCollar stand out from a crowded market by creating a thoughtful and dynamic brand identity that reflected their core values. Check it out now!
- [ANZ: Getting financially fit in six weeks](https://keepleft.com.au/project/anz-financial-wellbeing-challenge/) - We created the ANZ Financial Wellbeing 6-week challenge to help Aussie's get fit with their finances, just in time for some summer sport!
- [GreenCollar: Positive environmental impact](https://keepleft.com.au/project/greencollar-positive-environmental-impact/) - We supported GreenCollar by developing a brand platform that positions GreenCollar as a market leader and build brand equity. Discover our work today.
- [Orthodontics Australia: Putting alignment in focus](https://keepleft.com.au/project/orthodontics-australia-alignment-in-focus/) - Explore our work with Orthodontics Australia! We created ads that encouraged viewers to explore the world of alignment through the eyes of an orthodontist.
- [Sharing Stories: Giving Australians the history lesson they never got](https://keepleft.com.au/project/sharing-stories-giving-australians-the-history-lesson-they-never-got/) - We partnered with the Sharing Stories Foundations to education Australians about the truth of Invasion Day. Learn more about this important project now.

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